April Is Sonoma County Wine Month
Promote Your Winery: Deadline March 15
April is Sonoma County Wine Month! This annual targeted marketing effort from Sonoma County Vintners (SCV) drives traffic directly to SCV member experiences and promotions to increase winery visitation and DTC sales. It also encourages purchases of Sonoma County wines nationally. Participating in Sonoma County Wine Month is an easy and great way to promote your winery!
We are gathering tasting room experiences and wine promotions from our member wineries to include in media pitches and to feature in regional and national display and social media advertising campaigns.
This opportunity is open to current SCV members and there is no cost to participate. Simply complete a short form submission. A web link to your promotion must be included so that we may send interested readers directly to your website.
Your submission does not have to be a newly-created Wine Month experience or promotion, it could be offered year-round or something that is always unique to your winery.
- New or favorite evergreen tasting room experiences
- Wellness experiences (vineyard hikes, yoga sessions, etc.)
- New product launches
- Wine shipping bundles
- Vegan wines
- Winery experiences that are uniquely Sonoma County
Your submitted experience will need to be live on your website through April 30 and easy for a reader to click through from our website or our social media to find.
To be included in our planned advertising, please provide your submission by March 15.
Learn About Wine Month Promotions
Recap 2023 and See What’s Planned for 2024
Virtual Lunch & Learn February 28, 12:00-12:30pm
Join our virtual lunchtime learning session 12:00-12:30pm on Wednesday, February 28 to learn more about how we will be sharing your winery’s promotions and getting the word out about Sonoma County wine.
Last year we were pleased to have DOUBLE the vintner participation in Sonoma County Wine Month! We rolled out a new logo, new imagery, and leveraged strategic advertising partnerships to produce more than 30 print, digital and radio ads to garner more than one million impressions for Wine Month messaging. This strategy resulted in more than 4,300 new visitors to our dedicated Wine Month web page, featuring direct links to participating winery promotions. We have more innovative and fun partnerships in the works for this year.
Sonoma County Wine Month Marketing Toolkit
Download the Sonoma County Wine Month Marketing Toolkit to access logos, images, and sample social media posts to integrate with your Wine Month promotion.
SCV Winery Member Submissions
We invite our current SCV Members to submit Wine Month experiences and promotions via our form.
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